Life of E's

Question that was sent in: Since you’ve done so much work consulting, I’m wondering if you can provide me some quick advice. A small college has asked me to consult on an evaluation of their promotion and tenure policies.  I can imagine how this would work substantively, but not financially. Have you ever done something [...]

Tags: college, consulting, pricing, promotion, tenure, university

MANY folks are talking about *information marketing.*  And many people are wondering what in the world it is. Here’s a definition:  Information marketing is getting your knowledge, expertise, and experience ‘out there’ where others can find it and benefit from it.  (Meggin McIntosh) Anyone reading this blog knows a great deal, has expertise in one [...]

Tags: audio programs, blogging, consulting, information marketing, Marketing, teleseminars

Pricing of services is never easy, especially when you are entering a new business or offering a new service. You may wonder, “How much is enough?” “What is my value and how do I put a dollar value on it?” “Do I tell people in my marketing materials what my price is or wait until [...]

Tags: consulting, Marketing, money, pricing, Speaking, value

On a recent Life of E’s Email Extravaganza, I was asked the following question (which is brilliant, by the way): When people call me through referrals, I find myself ‘marketing’ to them positively-listening to their needs, their panic-reassuring them etc; sometimes even answering questions, etc. They want me to come immediately (within a day or [...]

Tags: agreement, consulting, fees, payment

Question: For those of us who work primarily with schools, what are some options we have for making money during the summer months? Especially if money is still a concern, this could be a stressful time. Personally, I think I’m going to be okay, however, going a couple of months without any leads could put [...]

Tags: camps, consulting, earning money, employment, income, money, summer