If you are a new small business owner, you might have this question (as did one of our Life of E’s members!): When starting a business, how much letterhead and how many business cards do you think a person should start with? The big “breaks” in cost seem to be at 2000 sheets of letterhead [...]
Tags: branding, business cards, envelopes, letterhead, stationery
Recently, I received a business card from a professor that was identical in every way on both sides of the card – except one side was in English and one was in Spanish. Brilliant! This is something more and more of us may want to consider. It says something about us if we who are [...]
Tags: bilingual, business cards, English, multi-lingual, Spanish
I have recently listened to a teleseminar done by Elaine Floyd where she referenced her website so I went there this morning to look around. I found this great resource: http://efgpublishing.com/2008plan.pdf Just change the date to 2009 and you’re set! She created this in conjunction with Alan Weiss, who is, in my opinion, one of [...]
Tags: economy, Elaine Floyd, marketing Alan Weiss, thriving
20 Commandments of Making a Name for Yourself by Scott Ginsberg, “The Nametag Guy;” Used with permission, granted 11-18-08 via email 1. ABSORB thy lessons. Because we learn not from our experiences but from intelligent reflection upon those experiences. Start by making lists called, “101 Lessons I Learned from…” 2. ARTICULATE thy -est. Fastest. Slowest. [...]
Tags: commandments, name, Scott Ginsberg
Question from this morning’s Life of E’s Email Extravaganza: I want to market my booklet to some businesses here in town, i.e. the bookstores, gift shops, maybe the jewelry stores, museums, etc. Just the thought scares me to death. I am thinking about starting at the business that I know the owners and go from [...]
Suggestion/Marketing to PTO’s: For those of us who work with schools (which I’m sure is most of us), consider marketing your products to the Parent Teacher Organizations. Here is what I did. I’ve found that the best way to find out the name of the president of the organization is to call the school. Usually, the [...]
Tags: Billy Simms, bullying, Marketing, PTO
Suggestion: Go to http://www.mhprofessional.com/category/?cat=3 (all I can figure is that McGraw Hill bought Chase’s) and you can find out about all the jillions of holidays that there are…it’s likely that one or more of them tie into what you do… AND if you don’t find a holiday that ties into your expertise, you can submit an [...]
Great resource: Here is a pretty good video from Terri Levine about branding. I received permission to send this out so watch, enjoy, and learn. http://www.onlinecoachingu.com/branding.html You can also sign up for other free stuff by visiting www.terrilevine.com. Posted by Billy Simms | 8/7/08 Super! Thanks for letting us know about this, Billy! Meggin
Tags: brand, brand name, branding, Terri Levine
Today’s thought: No one has ever listened themselves out of a sale. Be quiet and listen to the people you want to ‘do business’ with. Let them talk. Posted by Meggin | 7/22/08
Suggested resource: I recently took a 3-part teleseminar about marketing to women through Karyn Greenstreet’s company, Passion for Business. It was excellent. But, the reason I’m posting today is to recommend a free resource she has. If you go to her site and then click on the “free classes,” you can access her 60+ minute teleseminar [...]
Tags: Karyn Greenstreet, network, referral, referrals
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