Can You Make Money from Publishing E-books?

Posted on November 21st, 2011, by Meggin McIntosh, Ph.D.

Here’s a question that came in recently during the *E*mail *E*xtravaganza along with my honest response:

Has your e-book publishing produced enough results to make it worth the effort?

[MEMc] Well…what a question…ha! All of these things are so tied into one another that it’s hard to say what does and doesn’t make a profit. All of my teacher e-books are not exactly big sellers, but they were already created as physical books, so having them now as e-books should only generate income, but they took awhile to update and convert…so it’s hard to say. I am getting ready to have the Top Ten Productivity Tips as an e-book and I’m hopeful that this one generates an income… Lots of my other products that are available electronically are probably not yet in the black given how much time and energy I put into creating them.  Sometimes I have to remind myself to “STOP IT!” as Bob Newhart would say. 

But here is the thing….there are a jillion reasons to have electronic products, including ones that are free (as you know, I have TONS that are free). People come to my site, download something (they give me their contact info since I use http://theshoppincartmegginrecommends.com) and then I can contact them in the future and they may buy something later. I begin to build relationships with people through my various products. I have several speaking engagements this fall and next spring that are related to people who have gotten my free stuff for YEARS and they are finally getting around to hiring me to come to their university. It’s so interesting how that happens…but it’s not a speedy process, especially in terms of money showing up in your bank account.

SO, I think part of what you will have to decide is how much time and energy you have, how much $ you need to generate and how quickly, and what the options are for doing that. Having electronic products are one of the ways to get your name out there, but there are many others, too.

There are definitely reasons to have “e-books,” and making money is one of them.  It can’t be the first reason – but it can be a major reason – especially as you become more and more well known and as you have a better reach into your market.

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