Posted on March 31st, 2009, by Meggin McIntosh, Ph.D.
Just a suggestion (prompted by a Life of E’s member). Postage goes up in about 6 weeks, and you might as well buy some Forever stamps. I buy hundreds everytime I go to Costco…and will use them when postage is about $1/envelope…just kidding, or maybe not. Anyway, good way to get ahead and have something [...]
Tags: mailing, Marketing, postage, stamps, USPS
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Posted on March 29th, 2009, by Meggin McIntosh, Ph.D.
Recently, a Life of E’s member sent in this question: I am interested in developing a line of teaching tools that come from my experience teaching graduate students and faculty. In developing teaching tools or publications that grow out of a university career, how do you carefully separate your business self from your faculty self? Can [...]
Tags: academics, business, teaching tools, university
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Posted on March 29th, 2009, by Meggin McIntosh, Ph.D.
Presentations can be as short as a few minutes or as long as a few days. They can be offered to one person….or to thousands. When you are designing a presentation, consider using one or more of these ten tips:Ask yourself, “What is the goal of this presentation?” Once you have an answer, you can [...]
Tags: energy, mindmap, presentation, visuals
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Posted on March 26th, 2009, by Meggin McIntosh, Ph.D.
I love the idea of a challenge and being able to ‘keep score’ as it were. Why else would I have *30 Articles in Just 30 Days* as one of the workshops I do (and then have to live up to each time?)! Dr. Julie-Ann McFann alerted me to this opportunity, so I signed up, [...]
Tags: 31 days, blog, blogging, challenge
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Posted on March 26th, 2009, by Meggin McIntosh, Ph.D.
Email is ubiquitous in today’s professional world, to say the least. If you know how to use it properly (and that will take hundreds of articles, blog posts, and books to explain), then it’s an incredibly powerful “marketing” and communications tool. Maybe you have a question such as, “I’ve got my new website, and its [...]
Tags: communication, email, Marketing, professional, signature line
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Posted on March 25th, 2009, by Meggin McIntosh, Ph.D.
Running a small business, which includes a household (and keeping up with the administrative portion) can get unwieldy in a hurry. If you are starting out and looking for ways to file and organize your business receipts, here are some suggestions: First, be careful not to make this more difficult than it needs to be. [...]
Tags: accounting, bookkeeper, credit cards, Marie Gibson, QuickBooksPro, receipts
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Posted on March 24th, 2009, by Meggin McIntosh, Ph.D.
My wonderful coach, Dr. Joelle Jay, shared an idea with the rest of us in our MasterMind group last week. Although she is the only mom in the group, it sure made sense to the rest of us. “Start as you mean to go on.” Joelle told us that this is what is recommended for [...]
Tags: accomplishing, goals, Joelle Jay, support
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Posted on March 23rd, 2009, by Meggin McIntosh, Ph.D.
There is a dizzying array of domain name extensions (and more will be added this year and every year for the foreseeable future). When you are purchasing your domain names, it’s hard to know which ones to buy – all of them? Just .com? This post shares some ideas for you to consider when you [...]
Tags: .biz, .com, .info, business name, domain, domain names, extensions
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Posted on March 21st, 2009, by Meggin McIntosh, Ph.D.
Ten Ways to Grow a Backbone (by Gina Hiatt of The Academic Ladder; shared with permission) “Oh, good,” I said to myself, “Here are some of the books I ordered. I hope these are the ones about dealing with back pain.” The first book on the pile in the box was How to Grow a [...]
Tags: assertiveness, backbone, Gina Hiatt, graduate students, higher education, Meggin McIntosh, Professors, Susan Marshall, toxic
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Posted on March 20th, 2009, by Meggin McIntosh, Ph.D.
Pricing of services is never easy, especially when you are entering a new business or offering a new service. You may wonder, “How much is enough?” “What is my value and how do I put a dollar value on it?” “Do I tell people in my marketing materials what my price is or wait until [...]
Tags: consulting, Marketing, money, pricing, Speaking, value
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